Making decisions on these matters requires careful planning in the form of a business plan. A well thought-out business plan will give your business a greater chance at success and help you avoid common pitfalls, such as unrealistic predictions of expenses and revenue. Executive Summary The executive summary is the first and most important section of your business plan, as it gives potential investors and decision-makers a snapshot of the types of clothes you offer, identifies the potential market for your products, lists your mission statement, your qualifications to run your retail business and details how your expertise will be an advantage in your competitive industry. The executive summary should be between one and four pages and should be written in plain language, or without too much clothing industry jargon, so that anyone can understand it.
Fabrics will be sourced from Carolina Cotton Works. Dawson has negotiated excellent terms with both companies, using her contacts within the fashion and design industry.
Despite the higher base costs, Ms. Dawson insists on using US based manufacturers for three major reasons. First, overseas manufacturers often create poor quality products, and are difficult to communicate with.
Thirdly, overseas manufacturers require a large quantity of orders, which a small boutique like Style Villain does not require. However, the Towne Center clothing e-commerce business plan brings in a high volume of customers daily, which helps to nullify the adverse effects of a competitive market location.
The companies target a similar range of customers, mostly overlapping around millennials, generation X, and teenagers. Intellectual Property Any and all designs created by Ms. Dawson or others for Style Villain will immediately be under copyright. Style Villain will aggressively pursue copyright infringers within the full extent of the law.
Future Products and Services Ms. Pleasant, SC follows similar trends in affluent cities across the United States. The average yearly salary of a Mt. Pleasant residents have a higher than average amount expendable income. Associates at the company will be knowledgable and friendly. The improving economy is also improving consumer confidence across the United States.
Taking a narrower view, Mt. Pleasant is experiencing an influx of affluent families hailing from the north. Pleasant and Charleston are beginning to boom and expand due to the influx of new money.
There is a market need for new clothing retail shops to meet the demand of new customers. In addition, the clothing tastes and trends in the south are different from the north.
Style Villain will move away from classic southern styles like khakis and polo shirts and target an edgier, less traditional niche. Style Villain will work to make the purchase and return process as streamlined and efficient as possible for customers.
Style Villain will also accept payments through mobile wallets to facilitate business, save money on transactions, and keep up with millennial trends. Pleasant and Charleston area businesses are set to expand rapidly as affluent families move from the north.
Not only is Mt.Jun 29, · The executive summary is the first and most important section of your business plan, as it gives potential investors and decision-makers a snapshot of the types of clothes you offer, identifies.
Liquid Culture clothing e-commerce site business plan management summary. Internet e-tailer Liquid Culture will eliminate the middle man by marketing their line .
10 Steps to writing the ultimate e-commerce business plan. Growth Secrets | All too often, a business plan is seen as a chore.
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Clothing E-commerce Site Business Plan Liquid Culture is an Internet-based small business offering unique outdoor clothing for women. The company's clothing e-commerce site business plan will provide guidance to others interested in starting an Internet clothing business.
Sample Business Plan This sample business plan is intended to provide you with a template that can be used as a reference for when you’re hard at work on your plan.
|Entrepreneur||Computer Repair Business Plan Executive Summary PC Repair will provide computer and technical consulting repairs, training, networking and upgrade service to local small businesses as well as home PC users. The company will focus on marketing, responsiveness, quality, and creating and retaining customer relations.|
|Executive Summary||Larry has been the website administrator for South Face the past eight years. Another strength of Liquid Culture is that it will not maintain any clothing inventory.|
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The company is a completely fictional organic denim and apparel company, however, we made sure the industry research was grounded in real world numbers as much as possible.